well, fancy meeting you here... do you come here often?
GRUMPY FACE... She doesn't want to "Niche".
To niche or not to niche, that is the question...
One of the interesting bits about working in video production is experiencing little bits of everyone else's lives... wins, loses, milestones and more. And to me that's a perk.
So what to do with the bombardment of advice to "NICHE, NICHE, NICHE"?? Video is video, right... there are businesses out there that need web videos, social videos, online course videos blahdiblah... but are there ENOUGH businesses in my radius of practice (ie 15km from Manly!) in the same field to justify my niche-ing?
To illustrate: On my roster lately...
And on my list of things I WANT to cover (enquiries gratefully received)...
Looking at this I suppose I could niche... but until it happens naturally I will not be hanging up my multidisciplinary video producer with-the-lot hat!!
Tanith is TIN CAT PRODUCTIONS for all your video requirements...